SYNTHETIC RESEARCH SOFTWARE > SYNTHETIC INTERVIEWS

Run scalable interviews without delays

Talk to AI personas modeled after your real audience
to test concepts, messaging, and experiences on demand
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45,000+ brands and agencies, small and big, across the globe use Delve AI

Why Synthetic Interviews?

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Enhance traditional research
Use synthetic interviews to complement traditional user research, not substitute it. Get insights, explore early hypotheses, and pressure-test ideas before investing time and budget into people-led interviews.
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Get qualitative insights
Interview hundreds of synthetic users modeled after your real audience in minutes instead of weeks. Uncover motivations, behaviors, and emotional drivers at a speed impossible with manual recruiting and scheduling.
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Mimic actual user behavior
Leverage interviews built from first-party and public data to reflect your real customer segments accurately. Simulate different personas, niche audiences, and rare use-cases with flexibility and precision.
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Cut costs, not corners
Skip recruiting, incentives, and manual moderation. Run unlimited exploratory interviews at a fraction of the cost of traditional qualitative research, and generate actionable insights you can act on immediately.

Flexible pricing that matches your needs

SYNTHETIC USERS

Generate AI-copies of users
99 / 100 users 

SURVEYS

Run surveys using users generated
Usage based pricing

INTERVIEWS

Conduct research interviews
Usage based pricing

Customer success stories

Refining Messages Using Digital Twins of Customers
Construction

Refining Messages Using Digital Twins

Learn how a US-based home remodeling and design firm leveraged digital twins of customers to refine marketing messages and campaign ideas, and improve the effectiveness of their content plans.
Using Digital Twin of Customers as Thought Partners for Marketing
Telecommunications

Using Digital Twins as Thought Partners for Marketing

Discover how WIN used research-backed personas and digital twins of customers to understand different audience segments including detailed behavioral and preference insights, validate concepts, and test marketing ideas.
Using Anonymized First-Party Financial Transactions Data to Generate Personas
Financial Services

Using Anonymized Transactions to Build Personas

Discover how a UK-based fintech company used anonymized transactions data to build data-driven personas and make smarter marketing and product decisions, along with empathetic customer interactions.
View all case studies

Recommended by experts

g2.com
 4.8
capterra.com
 5.0

Featured in news / research

Popular blog articles

Synthetic Interviews: Yes or No for User Research?

Synthetic Interviews in User Research?

Synthetic interviews involve using AI-generated personas to run user interviews. Learn about their pros and cons, and possible applications in your market research studies.
12 Survey Question Types: What, Why & How to Use Them (+ Examples)

12 Survey Question Types: What, Why & How

Great surveys start with good questions. Learn about the major survey question types, including multiple choice, Likert scale, and open-ended questions, to get the answers you need from your target audience.
Using Synthetic Panels To Find Quality Customer Insights

Using Synthetic Panels To Find Customer Insights

Synthetic panels help you get feedback without real human respondents. Read this post to learn how brands can use them to understand consumer preferences, behaviors, and purchase patterns.
View all blog articles
Interview synthetic users to validate ideas and
accelerate qualitative research
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